- THE UK'S LARGEST TRIATHLON EXHIBITION
- SWIM. CYCLE. RUN.
Ride this way… Love life on two wheels. Climb higher, go further. Cycling hasn’t been this fun since your first bike.
Are e-bikes are as life-changing as the evangelists claim? You decide. We’ll be delighted if you want try a Juicy or two on the test track. They’re intuitive, fun, and easy to ride.
We know e-bikes aren’t just about leisure. Increasingly they’re great solutions for an awkward commute, getting to college, or an easy way to fit some gentle exercise into a busy life.
E-bikes may not be the answer for the 7% who currently cycle twice a week, but are a fresh and achievable option for the 93% who don’t. Juicy bikes are inclusive, enabling people to ride together regardless of ability. In a world where cyclists are typically 75% male and 25% female, we’re proud to achieve equal sales to men and women.
While many Bike show visitors will already be living a cycling life, we’ll be there for those who want a little help in making their cycling dreams a reality.
So here’s one utterly compelling reason to come see us:
Call it generosity. Call it bribery. Call it straight up fiscal irresponsibility – we’ll be handing out codes for free upgrades. That’s £100 worth of extras free just for showing up. What more do you want from us?