Triathlon Show: London 2018
The passion behind ÖTILLÖ SwimRun
16:45 - 17:30 (Saturday)
In 2006 Michael Lemmel and Mats Skott took the crazy idea of running and swimming through the islands to heart and made it into the immense and intense race of today. They knew right away that it was going to work with their extensive experience of pushing it to the limit. They are the founders of Swimrun movement around the world. Understanding the soul of endurance sports and their extensive knowledge of event management has made the ÖTILLÖ experience of today.
Michael and Mats have pioneered the Scandinavian Endurance scene since the early 1990’s where they first competed in Ski- Alpinisme, then created the Swedish cup in Ski- Alpinisme before becoming the first Adventure Racing team in Scandinavia. For 13 years they were part of the best teams in the world and competed in more than 70 races all over.
ÖTILLÖ is now more than just one race, it has become the pinnacle race of Swimrun and the cherished World Championship in a series of ÖTILLÖ Swimrun races throughout the year.
In 2015 the organisation celebrated their 10th anniversary, they created a joint company, Swimrun AG together with Tridem Sports AG to manage and finance the growth of ÖTILLÖ Swimrun on a world-wide level.The family got bigger.
ÖTILLÖ is about living outside of the box, and Michael will be flying in to share his experiences and vision for these fantastic events with visitors to the Triathlon Show: London.
Sir Chris Hoy
Rhian & Ben Martin
Joanna Rowsell Shand
The UK’s largest triathlon show welcomes top swim, cycle, run, triathlon and nutrition brands, Get great deals, take advantage of top expert coaching. Also - keep an eye out for special guests!
Whether you’re on the lookout for a new bike, advice or some inspiration ahead of the 2018 season, it’s worth setting aside time to explore the London Bike Show, the UK’s largest cycling exhibition.
When you’ve explored everything else, take some time to browse the neighbouring The Telegraph Travel Show. You'll find information and the best deals on trips across the world, or here in the UK.